Microsoft has sold its advertising arm – Razorfish – to French advertising and communications agency, Publicis Groupe, for around $530 million (£318m).
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ICM on 10th Aug 2009 (via news.icm.ac.uk)
PARIS (Reuters) - Publicis struck a $530 million deal with Microsoft to buy the Razorfish ad agency and boost its position in digital communications, the world's third-largest communications group said on Sunday.
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Reuters on 9th Aug 2009 (via uk.reuters.com)
PARIS (Reuters) - Publicis struck a $530 million (317.7 million pounds) deal with Microsoft to buy the Razorfish ad agency and boost its position in digital communications, the world's third-largest communications group said on Sunday.
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Reuters on 9th Aug 2009 (via uk.reuters.com)
Microsoft is offloading interactive advertising agency, Razorfish, in a move that could pave the way for the software giant to dispense with other units. The company announced on Sunday that it was selling its 14-year-old agency to the French advertising conglomerate Publicis Groupe, in a cash-and-shares deal worth $530m (£317m). The news came just months after the two companies agreed to co...
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Guardian on 10th Aug 2009 (via guardian.co.uk)
PARIS (AFP) - The French advertising group Publicis said Sunday it would buy the digital advertising agency Razorfish from Microsoft for 530 million dollars (380 million euros).
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Yahoo on 9th Aug 2009 (via uk.news.yahoo.com)
Microsoft is to sell its digital advertising business Razorfish to French advertising company Publicis.
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BBC on 10th Aug 2009 (via news.bbc.co.uk)
Microsoft is selling its digital ad agency network Razorfish to the third largest marketing communications group Publicis Groupe for $530m (£317m).
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MarketingWeek on 10th Aug 2009 (via marketingweek.co.uk)
Publicis Groupe is closing in on an acquisition of Razorfish, Microsoft’s digital advertising agency, and could agree final terms by early next week. The situation remains fluid, but the French communications company has taken the lead in a contest with Dentsu, the Japanese advertising group that owns 15% of Publicis....
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FTAlphaville on 7th Aug 2009 (via ftalphaville.ft.com)
LONDON - TVShoppingdirect is on the hunt for an agency to handle the £3.5 million advertising account for its Dormeo mattress brand.
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BrandRepublic on 4th Sep 2009 (via brandrepublic.com)
Chime Communications, the firm behind the CompareTheMarket meerkat advertising campaign, announces a 14% jump in pre-tax profits to £18.8 million
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EveningStandard 1 day ago (via rss.thisislondon.co.uk)
LONDON - William Hill, the UK bookmaker, is on the hunt for an agency to handle its £5 million advertising account.
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BrandRepublic on 3rd Nov 2009 (via brandrepublic.com)